• Creative Direction: Lead and oversee the visual and conceptual development of projects, ensuring alignment with brand identity and strategic goals.

• Team Leadership: Manage and mentor designers, copywriters, and other creative team members to maintain high-quality output.

• Concept Development: Develop and present innovative design concepts, campaigns, and branding strategies.

• Client Collaboration: Work closely with clients and stakeholders to understand project objectives and deliver compelling creative solutions.

• Project Management: Oversee multiple projects from concept to execution, ensuring timely delivery and adherence to budget constraints.

• Design Execution: Provide hands-on design expertise, ensuring high standards in typography, layout, and visual storytelling.

• Market & Trend Analysis: Stay updated with industry trends, emerging technologies, and best practices to keep creative work competitive and fresh.

• Cross-Functional Coordination: Collaborate with marketing, production, and development teams to ensure seamless execution of campaigns.

• Brand Consistency: Maintain and evolve brand guidelines to ensure a cohesive and impactful visual identity across all platforms.

• Performance Evaluation: Analyze campaign results and creative performance to refine strategies and improve future executions.